with Jaana Brett
Graphic Designer, OCAD
Spoiler alert! Your brand is not just your logo…
It’s your voice, your story, your colours, even your business plan. Find out what you might be missing and how to tie it all together. This Ask the Expert Session takes the overwhelm out of filling in the blanks and helps you understand and love your brand!
Who’s it for?
• Learn the components and importance of a brand
• Learn why putting pen to paper helps brands succeed and grow
• Review the Brand Anatomy Guide
• Brand Checklist worksheet
• How to build your own collection of brand assets and brand collateral
• Learn the importance of choosing the right colours and typography
• Q+A session
• Review brand update options
• Gain insight, inspiration + direction!