

Thursday June 15th, 2023
10 am-11 am
Free Webinar
(3rd session of 5 part series- you can attend 1 or all of them)
Hosted by: Small Business Advisory Centre (Smiths Falls/Lanark County/north Leeds Grenville)
Presenter: Nicole Haney quit her corporate job in 2015 to start a health food bakery and in just 4 years, she scaled a tiny farmer’s market bakery to a national energy bar business serving hundreds of retailers across Canada, including grocery store chains. In 2019, she was named Top 20 Under 40 for her business accomplishments. Having built a six figure national brand, Nicole is now a Business Coach, Speaker, and Professor and is incredibly passionate about helping others embrace their dreams and pursue their goals.
How to Make Your Food Product More Attractive to Retailers
Are you struggling to get retailers to bring your product into their store? You know you have a great product and your customers love it. But when you approach retailers, you’re just not hearing back from them.
In this session, Nicole guides us through how to think like a retailer, why telling retailers that your product tastes great isn’t working, and how to answer the questions retailers ask in a way that will make them eager to bring your product into their store.
Agenda:
-How to think like a retailer
-Positioning your product on the market
-Earning retailers trust and building credibility
-How to price your product
-How to set your MOQ
-Lead times that work for both you and the retailer
-Shelf life considerations
To register for this free session 3rd of a 5 part series) CLICK HERE